Revenue Management and Pricing

Revenue Management and Pricing

4.11 - 1251 ratings - Source



Companies that are better at fulfilling customer needs make better returns. In the current state of the world economy and cutthroat competition, the essence for survival is to create more customer value as percieved by your customers relative to your competitors. From the foreword by EJ Kreiken, KLM Royal Dutch Airlines Revenue Management a Pricing treats revenue management and pricing as a practical subject and demonstrates best practice throughout the tourism and hospitality industries by the extensive use of case material.One such customer on DVDTalk.com stated: This is a very strange business model, to charge customers more when they buy or come back to the site ... ( Cited in Streitfeld, 2000) However an Amazon customer service representative claimedanbsp;...


Title:Revenue Management and Pricing
Author: Ian Yeoman, Una McMahon-Beattie
Publisher:Cengage Learning EMEA - 2004-01-01
ISBN-13:

You must register with us as either a Registered User before you can Download this Book. You'll be greeted by a simple sign-up page.

Once you have finished the sign-up process, you will be redirected to your download Book page.

How it works:
  • 1. Register a free 1 month Trial Account.
  • 2. Download as many books as you like (Personal use)
  • 3. Cancel the membership at any time if not satisfied.


Click button below to register and download Ebook
Privacy Policy | Contact | DMCA